Archer Daniels Midland's design required a tremendous amount of flexibility. They needed a minimum of five reconfigurations but didn't want the design to look modular. An open and inviting courtyard-style exhibit combined European influences and high-tech design with earthy colors and warmth to support ADM's agricultural base.
Wonderful aromas coupled with beautiful graphics and product displays welcome visitors into the heart of the exhibit, where jewel-like, transparent graphic walls coax them to peer into the preparation area. Here they can see mouth-watering samples being prepared and served on the long, elegant counters.

